This January we worked with football price comparison brand FOOTY.COM to launch an exciting Transfer Deadline Day spoof campaign, starring Chelsea and West Ham stars Beth England and Jarrod Bowen.

 

In an exclusive parody of television transfer deadline coverage, the spoof film launched a new brand refresh for FOOTY.COM, featuring leading roles from football culture YouTube and Instagram stars including Robbie Knox, Bambinobecky, Sharky, Thogden and Thogdad.

 

We launched the campaign to the sport and marketing trade, before working with lead ambassadors Jarrod Bowen and Beth England to ensure widespread football coverage and social amplification.
 

Check out the Transfer Deadline Day spoof above and the coverage below: