MARKING 10 YEARS OF ST. GEORGE’S PARK AT THE HEART OF ENGLAND FOOTBALL
BRIEF
IDEA
RESULTS
Since its opening in 2012, St. George’s Park has gone on to establish itself as more than just a world-class performance centre, but as the heart and soul of England Football. We were tasked with marking a decade of excellence, whilst acknowledging the breadth of its impact from the grassroots through to the elite.
We worked with The FA to showcase the many ways St. George’s Park has impacted England Football since opening.
With activity featuring elite England para teams, including the Men’s Deaf and Powerchair teams, and grassroots players, the day of celebration was rounded off by an appearance from HRH The Prince of Wales, and England men’s manager Gareth Southgate.
The milestone was marked across national, trade and broadcast media, shining a light on the substantial contribution St. George’s Park has made.
MATCHFIT MISSION
Demonstrating that sport is accessible for all.